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RELEASE DATE: Wednesday, February 2, 2011

RTP|Interactive Wins Platinum Award at HSMAI's Annual Adrian Award Competition

Hospitality Sales and Marketing Association International’s Global Travel Marketing Competition Recognizes RTP Interactive’s Website Development for ARAMARK Parks & Destinations

AVON, Colo. – Hospitality Sales & Marketing Association International (HSMAI) recognized RTP Interactive with a Platinum Adrian Award for a suite of websites designed and developed for ARAMARK Parks & Destinations (APD). The award was presented at the 54th Annual Adrian Awards Competition, the largest and most prestigious travel and tourism digital marketing competition globally.

RTP Interactive’s award-winning suite of APD sites includes:

  • ARAMARK Parks & Destinations
  • Asilomar Conference Grounds
  • Denali National Park and Preserve
  • Glacier Bay Lodge and Tours
  • Lake Powell Resorts and Marinas
  • Mesa Verde National Park
  • Olympic National Park and Forest
  • Shenandoah National Park
  • Togwotee Mountain Lodge
  • Zephyr Cove Resort and Lake Tahoe Cruises

“The online channel is a critical tool in engaging prospects and converting them to guests,” said Scott Gustlin, Vice President of RTP Interactive. “With APD’s world-class destinations and resorts, it was imperative to develop a strategy first and then develop an online experience that attracted guests. The collaboration with the internal team at APD was invaluable in ensuring business goals were established, measured and achieved in a short period of time.”

Sandy Heilman, ARAMARK Parks & Destinations’ Vice President of Marketing, said, "The sites, which were built using guest input, deliver a user-friendly experience and resulted in considerable increases in online bookings and site traffic over prior years."

RTP Interactive specializes in helping resort and recreation customers worldwide capitalize on the online channel. The full-service interactive agency delivers award winning online marketing strategy, website design and development to some of the most prominent hotels and destination resorts in the world.

About ARAMARK Parks & Destinations
APD delivers authentic, memorable experiences at national and state parks, specialty hotels, museums and other visitor destinations throughout the United States. In partnership with APD clients, APD strives to enhance the guest experience by offering industry-leading hospitality, environmental stewardship, interpretive programs and recreation.

About RTP
Resort Technology Partners (RTP) enables resort, recreation and hospitality customers to achieve a competitive advantage by improving the guest experience through integrating every aspect of the resort operation. RTP’s innovative technologies integrate critical functions such as back-office administration and reporting; point-of-sale and customer relationship management; RFID access control; integrated eCommerce; third-party channel ticket management; augmented reality mobile application development; and travel interactive marketing and website development. Integrating these functions allows businesses to optimize daily and long-term results. Privately held and headquartered in Avon, Colo., RTP was founded in 1998. For more information, visit www.rtp.com.

Mary Anschutz

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Zephyr Cove Resort & Marina, 760 U.S. Hwy 50, Zephyr Cove, NV 89448 | 775.589.4906

Zephyr Cove Resort and Lake Tahoe Cruises are divisions of Aramark.
All vessels are U.S. documented and Coast Guard inspected. Zephyr Cove Resort is managed by Aramark by special use permit from the U.S. Forest Service.
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